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Big Hearts - Football Memories
Project type
Client
Date
June 2025
A three part campaign for Big Hearts I produced, directed and edited for Dementia Awareness Week in June 2025.
The three parts included and overall case study showcasing the impact of the programme and how it's changed families lives. Following the week came two individual character focused stories. First was a participant's journey from a Heart's player to now elderly participant living with dementia and second was a volunteer's story on how the programme gave him purpose and joy following his retirement.












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